In my newest contribution to Forbes magazine I focus on the jewellery sector. The market share concentration in just a few brands is something quite common in all luxury sectors, all except the up-market jewellery sector. Read more (in Spanish)
In my latest article for The Luxonomist I talk about the event to present the book «Sustainable luxury: Stories from the Pioneers» at London Business School, while I share my reflection on the meaning of three key word when we talk about sustainable luxury: entrepreneurship, sustainability and luxury. Read more
Savelli, a Genevan company specialized on designing, producing and distributing cell phones with a jewellery component aimed at female population, arrive to Spain as they increase their Executive Board adding a Spanish member, the luxury expert María Eugenia Girón. Read more (in Spanish)
Anabel Zamora analyzes -for her «Sol y Sombra» segment- the profiles of two important faces for the luxury sector in Spain: Maria Eugenia Girón y Eugenia Silva. Read more (in Spanish)
María Eugenia Girón, Executive, along with Jeff Skinner , Oliver Wayman and Cameron Saul from «Bottletop», Kresse Wesling co-founder of «Elvis & Kresse», and Carry Somers, founder of «Pachacuti», explore the emerging relationship between luxury goods, sustainability and social entrepreneurship with the London Social Innovation Collective. This event will feature a presentation of the book “Sustainable Luxury and Social Entrepreneurship: Stories from the Pioneers”, edited […]
María Eugenia Girón, Executive Director of the IE Business School’s Premium and Prestige Market Observatory, talks about the luxury product market and the needs or choices that make us want and consume these Premium products. Link to the interview (in Spanish)
The Luxury Facts te3am publishes a review of «Sustainable luxury and social entrepreneurship» in which they call it «an impressive and persuasive read» that brings «our attention and glamour seeking eyes to the harsh realities of luxury». Read more