In my new article for Forbes I talk about the collaboration between luxury and gastronomy, as well as the innovation in the future of this collaboration. Read more (in Spanish) From Milan to Hong Kong, the collaboration between luxury and gastronomy takes new and innovative paths. Ever since Armani opened the first store with café and bar inside in […]
Lina Lan Toon t-shirt line has won the prize of 25.000 €, plus a scholarship for the Masters in Management of IE Business School, valued in 30.000 €. Read more (in Spanish)
A prize of €25,000 and a scholarship for IE Business School´s Master in Management program worth €30,000 will go to the most innovative, creative and viable business project. The five best business projects, selected from a total of 134 entries, will take part in the finals held on March 28 in Area 31, IE´s start-up laboratory, where a panel comprised […]
This is the link to my first collaboration with The Luxonomist, the new go-to web for economic news regarding the luxury market. This time, my article deals with the concepts of luxury, traceability, and sustainability, as well as the way they are interrelated. Read more (in Spanish) Luxury, Traceability and Sustainability María E. Girón What is the story behind the products […]
I share with you my upcoming collaboration with The Luxonomist. From this month on I will be writing for their webpage on a monthly basis. Visit website
My latest article for Forbes deals with the luxury market in Asia. Luxury brands in the hands of Chinese, Indian, or Arabic investors have become something quite usual, but the rising premium and luxury brand development in Latin America can make it an object of desire for Asian investors. Read more (in Spanish)
This the author’s page that Forbes has decided to dedicate to me. In it you will find all my publications so that it’s easier for you to consult them. Read more (in Spanish)
Professor Maria Eugenia Giron examines stock exchange trends from these past few years in the listings of emblematic brands from the luxury sector. She reviews the results obtained from this short period of time in order to highlight a positive and growing trend in this sector. Watch video
Interview with María Eugenia Giron for The Luxonomist, which focuses in the luxury world, for their segment «The Luxonomist Interviews» Read more (in Spanish)
My new publication in Forbes deals with the presence of luxury brands at airporta as the keypoint of their commercial strategy. Read more (in Spanish)